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a
service, not just paper and ink.
We work with you to get the results you want, when you want
them. Looking for ideas on how to promote your product or
service? Use our graphic design department to bring your
ideas to life. Our professional staff and state-of-the-art
computer equipment and software minimizes creation and production
time. We deliver high quality, large format promotional
materials in short runs, customized to your precise needs.
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Art
Import Recommendations
The best
output comes from the best original art you can provide. We
can perform many digital retouching miracles, depending on
the quality of the image to start with (the better the image,
the more possibilities we have.)
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Scanning
Glossy color photographs or transparencies of original artwork.
Photos reproduce well transparencies reproduce even
better! Printed material has an inherent dot pattern, and
does not reproduce well.
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DPI
Calculation for Scanning
If the file is to be supplied not to full size, take the original
scanned size, divide original size into largest side output
dimension and multiply by 75. This will give you your scanned
DPI figure.
Example:
To enlarge a 3" X 5" photo to 36" X 48"
image with cropping, divide 36" by 3" equals 12",
multiply this number by the DPI, 75, must scan at a resolution
of 900.
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Billable
Square Footage
Multiply total output in inches of height X width including
bordersdivide by 144 and round the next whole number.
To output
at maximum resolution for inkjet 600DPI, use 150DPI in the
calculations instead of 750DPI. AT final output, the file
should be no larger than a quarter of the DPI that is to be
printed at. Files greater than this will add little or no
gain to the image.
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Tips for proper
file output
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Things
to do:
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- Always
convert your colors to CMYK.
- Crop
your file to the correct proportions for the final output
size.
- Include
your application file using only TIFF or EPS file types.
- Save
gradient fills and files with clippings in the EPS format.
- Make
a quick print of the file on your office printer (a composite
proof) for large jobs (fleet graphics, etc.). Get a professional
proof and review it before sending files.
- Convert
fonts to paths and curves or include the actual fonts in
your document and save them correctly by selecting the actual
font from the font menu, rather than incorrectly using the
style menu. If sending fonts, remember to send all fonts
used (by linking or importing EPS or other files).
- Include
final size, enlargement percentage, mounting and laminating
instructions, trimming instructions.
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Things
not to do: |
- Compress
files.
- Assume
that the image proportions can be changed without cropping
the image.
- Create
a file with such a high resolution (and consequently file
size) that it takes a very long time to RIP (if ever at
all). Please follow the 1/4 rule.
- Increase
the output size while keeping the resolution constant, thus
increasing the file size.
- Assume
that the colors you see on your monitor will accurately
match the colors on output.
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Additional
things to keep in mind:
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- Pantone
colors are printed using the CMYK equivalent.
- We
recommend using Adobe Illustrator for gradient colors.
- When
sending a disk with multiple files on it, you must specify
which file we are to print.
- All
jobs should have a color proof on file.
- Samples
on large jobs can be done at a nominal cost. Please allow
2 to 3 days for proofing on top of our normal turnaround
times.
- Please
call us at 214-421-1351 if there are any questions regarding
file setup.
- Never
send an original file. Always copy to another disk and keep
the original on your system. Couriers have been known to
destroy disks!
- We
do not store files after processingall files will
be returned to you. If a reprint is needed of the same file
that was processed, it must be re-sent.
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Sending
your files: |
We accept
the following file formats:
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Send
your files to: |
Digital
Signs
2201 Main Street
Suite 100-B
Dallas, TX 75201
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